Customize Your Watch

3-step workflow for your custom watch.

Step 1

Step 2

Step 3

Preview

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If your design leaves empty edges in the preview, you can use an image editor to AI expand the edges and upload it again. Or leave it to Luca to complete them during the painting process.

Zoom

Move

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Step 1: Build Your Watch

Medium

Case Design

Enamel is only available on the New Case.

Case Color

Strap Color

Hands Color

Hands Shape

Step 2: What You Have in Mind

Optional, but it helps me understand your idea before we talk.

Design Complexity

Roughly how detailed is the artwork you're imagining?

Simple / Landscape Landscapes or simpler compositions Detailed / Portrait Portraits, figures, or more detailed patterns

Movement

The mechanism inside the watch.

Basic Automatic Reliable everyday automatic movement Swiss Automatic Higher-grade Swiss movement

Step 3: Talk to Luca

Get Luca’s feedback on your design

Every piece is quoted for the idea behind it, so the best next step is a quick chat. Send me your design and I’ll come back to you with what’s possible and what it would cost.

Sent. Message me below so I know where to reply.

That didn’t go through. Please message me directly below and attach your design.

Pressing the button sends this design, the options you chose, and your uploaded image privately to Luca’s inbox. It is used only to answer you, never shared and never used for marketing. Nothing is sent until you press it. You can ask for it to be deleted any time at lucamakewatch@gmail.com.

Message me

Tell me the story behind it. That’s always the best place to start.

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Contact

Save your design

Keep a copy for yourself. On mobile it opens in a new page so you can save it.